American-Grown Pistachios Consumption Increases Globally
Trends in healthier eating habits bode well for US-based pistachio farmers
FRESNO, CA – July 25, 2018 – American-grown pistachio consumption numbers are up globally. According to a report released today by California State University, Fresno (CSUF) Department of Agricultural Business, Jordan College of Agricultural Sciences and Technology, pistachio consumption has increased substantially in international markets between 2015 and 2017.
Popular Websites IN China Host Expecting Mothers Promotion
From April through May, five of China's leading websites for expecting moms featured a microsite (web page) dedicated to American pistachios.
Trends Health Online Magazine #HappyFutureMommy Social Media Promotion
From March 23 to April 24, Trends Health online magazine invited mothers-to-be to share photos of them and pistachios or their favorite pistachio recipes on Trends Health Weibo page.
German Sampling Events
APG Sample Packs refueled cyclists at two German Cycling Camps.
Coffee with America Morning Show
In the U.S., American pistachios were featured on a nationally syndicated morning show, Coffee with America, with lifestyle consumer trends expert Merilee Kern.
#HamburgPressDay in Germany
In Germany, American Pistachio Growers participated in #HamburgPressDay, an annual event for journalists and bloggers representing Hamburg's leading sports and outdoor publications.
Journalist Event in Italy
In Italy, APG held a press luncheon with their nutrition expert, Evelina Flachi, and fitness trainers, Thiago and Katia, from Italy's FixFit YouTube channel, to promote the benefits of pistachios for active lifestyles.